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Meet Our Team
Our team brings together deep expertise from construction, health and safety, technology, and business growth to deliver practical solutions for real-world site challenges. With a shared vision for transforming compliance and site management through AI and smart tools, we combine industry knowledge with innovative thinking to build a platform that works for every level of construction. Together, we’re dedicated to making sites safer, smarter, and more connected.
Alfie Adamberry
Founder
Oversees product vision and strategy, bringing hands-on construction experience and a deep understanding of site-level challenges.
Simeon Williams
Director
Oversees financial strategy, forecasting, and investment planning to drive sustainable growth.
Jag Singh
Business Development
Drives growth and partnerships with a focus on scaling adoption across the construction and property sectors.
Craig Blinkhorne
Electrical Industry Lead
Advises on electrical compliance and form development, ensuring alignment with industry standards and best practices.
Jason Meadows
Quality Assurance Lead
Leads testing and compliance, ensuring every feature meets the highest standards of reliability and safety.
Alfie Adamberry
Founder
Oversees product vision and strategy, bringing hands-on construction experience and a deep understanding of site-level challenges.
Simeon Williams
Director
Oversees financial strategy, forecasting, and investment planning to drive sustainable growth.
Jag Singh
Co-Founder
Drives growth and partnerships with a focus on scaling adoption across the construction and property sectors.
Craig Blinkhorne
Electrical Industry Lead
Advises on electrical compliance and form development, ensuring alignment with industry standards and best practices.
Jason Meadows
Quality Assurance Lead
Leads testing and compliance, ensuring every feature meets the highest standards of reliability and safety.
Steering Committee
Our Steering Committee brings together a select group of industry experts, strategic partners, and advisors who guide the ongoing development of SafeWorks. Their insights help shape product priorities, ensure regulatory alignment, and keep us focused on delivering real-world value to the construction and facilities management sectors. With their support, we’re building a platform that stays ahead of industry needs and grounded in day-to-day site realities.
Damien Gannon
Global EHS Program Manager - Safety and Assurance Lead
Jason Meadows
Heathrow Airport
Health And Safety Manager
Nick Restall
CBRE
Principal Projects Director
Thomas Kean
Red Software Development
Director
Anthony Costello
Hard Hat Media
Director
Ben Perkins
Head Of Projects
CBRE
Our Partners
We are proud to collaborate with leading companies within the Verta Group, a network of innovators driving the future of PropTech. These partners bring deep expertise across smart building management, property data analytics, and digital construction solutions- strengthening SafeWorks with cutting-edge technologies and industry insight. Together, we’re shaping safer, smarter, and more efficient built environments.
A venture capital fund powering innovative PropTech projects with strategic investment and financial backing.
Verta Wealth
A personalised corporate gifting platform helping businesses deliver tailored, meaningful gifts at scale.
GiftMate
A blockchain-powered property investment platform making real estate investment accessible and democratic.
BrickTrade
An AI-driven property search and analytics tool designed to help investors uncover smarter opportunities faster.
KeyScout
A digital asset management platform enabling streamlined oversight of investments across multiple asset classes.